Our Core Values

Our Core Values

A guide to better-ness

As a company, Better Dental strives to do good in the world and to improve the quality of dental care for as many people as possible.

To that end, we seek to share the secrets of our success. We encourage dental professionals everywhere to apply these principles in their own practice, and thereby provide improved dental care to their own patients.

These ten core values are the distillation of our philosophy, and they guide every decision we make as a company and a member of the community. You could say these are the “principles without which we could not, or would not want to survive.”

1. Love People

2. Make It Fun

3. “Wow!” Customer Service

4. Be Transparent

5. Embrace Change

6. Ever Better

7. Be Humble

8. Big Picture

9. Take Chances

10. Do More With Less